Kelemen Kinga Ügyvédi Iroda

Pharmaceutical Law § Gyógyszer- és reklámjog

Labour Law § Munkajog

Intellectual Property § Szellemi alkotások, szerzői jog és média jog

Our Office


KPLI Law Firm aims to help Clients with customer-focused legal advice in their daily operations. The staff of the office provides legal advice in a dynamic collaboration, taking into account the needs of the Clients, the industry experience and the business aspects. Our primary objective is to provide our clients with day-to-day legal support in the ever-changing legal environment so that they can meet the challenges of business and respond appropriately during contracting, regulatory investigations and audit procedures. The Office intends to cooperate with clients in the long run by providing quality legal services.

Area of expertise

Pharmaceutical Law and Compliance

The Firm provides extensive, complex legal advice in all areas of pharmaceutical law by having an especially deep understanding and widespread expertise in this area due to the distinct and direct industry experience gained over the years.

Labour Law

The Firm provides complex labour law support facilitating the day-to-day work of the Clients’ HR managers, including the preparation of employment contracts and job descriptions related to the establishment of employment relationships, as well as their modification, including documents related to either general or management positions.

Intellectual Property

The Firm provides assistance in trademark registration cases and in enforcement of trademark infringement claims, furthermore represents its Clients successfully in the course of objections related to both medicinal products and Consumer Healthcare products.

Data protection

Data protection is becoming more and more prominent with the spread of technical achievements and continuous improvements.

Competition law, Advertisement and Media law

The Firm has experience in reviewing commercial and pharmaceutical wholesale agreements from a competition law point of view.

Corporate Law

Our Firm undertakes the preparation of company documents for its Clients,


The Hungarian Advertising Code of Ethics has been renewed

10 November 2023

The Codification Committee of the Self-Regulatory Advertising Board (ÖRT) and the Hungarian Advertising Association (MRSZ) updated the Hungarian Advertising Code of Ethics ("Code") following extensive…

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Amendments of the Labour Code

3 January 2023

The amendments to the Labour Code and other labour legislation are published and entered into force on 1 January 2023. The amendment to the Labour…

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New GVH Guidance on influencer marketing

11 November 2022

The Hungarian Competition Authority (GVH) has published a new consolidated guidance on influencer marketing which provides concrete examples of the presentation of advertising content, as…

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NAIH’s decision in relation to applying of Artificial Intelligence to the analysis of customer service voice recordings has resulted in a record fine.

8 February 2022

This was the first case that Hungarian National Authority for Data Protection and Freedom of Information imposed a penalty for the illegal use of artificial…

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Regulation on the indication of discounts

12 January 2022

Directive (EU) 2019/2161 of the European Parliament and of the Council of 27 November 2019 amending Council Directive 93/13/EEC and Directives 98/6/EC, 2005/29/EC and 2011/83/EU…

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Modifications of the Act XCVIII of 2006 (“Gyftv.”)

4 January 2022

The termination of the Home delivery of medicinal products According to Section 3 point 22. of Gyftv. “home delivery” shall mean the transport of medicinal…

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Dr. Kinga Kelemen

Managing Partner/Attorney at law

In 2015, she founded her own law firm, KPLI Law Kelemen Kinga Law Office. For the past 15 years, she has mainly represented clients in the fields of pharmaceutical law, advertising law and copyright, and has also been involved in the development of industry guidelines and ethical rules in the field of pharmaceutical law.

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Dr. Anita Udvardi

Attorney at law

She graduated from the Faculty of Law, Eötvös Loránd University and earned her LL.M. in European and International Business Law at Universität Wien. Previously, she completed post-graduate studies in legislative drafting and European law.

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Dr. Lilla Zsembery

Attorney at law

Graduated in 2017 at the Faculty of Law at the University of Pécs. Studied at Hochschule für Technik und Wirtschaft Berlin, University of Applied Sciences (Faculty of Law) with Erasmus-scholarship. Gained experience as a Trainee at Kbz. Rechtsanwälte & Steuerberater Law Firm in Frankfurt Oder, Germany with ELSA Student Trainee Exchange Program-scholarship. Associate of the KPLI Law
firm since 2017. She passed the bar exam in 2022.

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Dr. Daniella Szabó

Attorney at law

She obtained her law degree from the Faculty of Law at Eötvös Loránd University, then she also pursued studies at the Milano-Bicocca University. For the past 20 years, she has mainly represented clients in the fields of public procurement law, real estate law and commercial law.

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Kriszta Zajzon

Legal assistant

Graduated at the Faculty of Commerce, Hospitality and Tourism of BBS, then furthered studies and obtained a Postgraduate Diploma at Law at ELTE Postgraduate Institute of Legal Studies.  Legal assistant at KPLI Law Firm since 2021.

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KPLI Kelemen Kinga Ügyvédi Iroda

Cím: 1124 Budapest, Lejtő út 6.

Telefon: +36 1 800 8024


Adószám: 18629657-2-43

EU adószám: HU18629657

Bankszámlaszám: 11600006-00000000-73107093 (HUF)

Bankszámlaszám: 11600006-00000000-73107206 (EUR)

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